RU
Round-table discussion "Russian Premium Winemaking: Challenges and Prospects"
April 16 | Wednesday
11.00 – 13.00
Conference Hall C, Pavilion 1
For a long time, the premium segment of wine in Russia was occupied by imports. With the emergence in the country of a number of wineries producing high-quality wines with long aging in barrels and bottles, family and author wineries with a large share of manual labor, interest in Russian premium wine began to grow rapidly.

At the round-table discussion, leading representatives of the wine market will discuss the prospects of wine development in Russia in the "premium" category, difficulties in its production, sales channels and promotion in the market for the target consumer.
Conference schedule
Polina Lvova
Head of the Big Russian Wine project of Simple Group of Companies
What is premium winemaking in Russia and how is it understood by the consumer?
11:00 – 11:15
Konstantin Golovkin
Head of Applied Data Business Unit, OFD Platform Company
Wine consumption trends: how, where, with what they buy. Price and demand analysis.
11:15 – 11:30
Vlada Lesnichenko
Sommelier, author of wine lists, author of "Drunken Monday" telegram channel
Industrial VS boutique. Premium winemaking in faces by Vlada Lesnichenko.
11:30 – 11:50
Alexander Balabin
Author of the Skalisty Bereg winery project, architect, founder and head of the Severin Project workshop.
Member of the Union of Architects of Russia, Professor of the Moscow International Academy of Architecture, member of the working group at the Ministry of Construction of the Russian Federation on the development of new documentation standards, lecturer at the MArchI
Architecture as a basis for premium positioning of a winery. Experience of Russia.
11:50 – 12:10
Alexei Soloviev
Founder and head of the research agency RATINGTELLING, creator of the professional tasters' tool WINEINCOGNITO, President of the Association of Russian Caveists
Current realities of Russian wine evaluations and expretes and peculiarities of working with the premium segment.
12:10 – 12:25
Daria Orlova
Developer of the VINO.RU project and author of the VINODEWS podcast
Creative forms of promoting Russian author's wine: formats that work.
12:25 – 12:45
Question and answer session
12:45 – 13:00
Conference moderator
  • Polina Lvova
    Head of the Big Russian Wine project at Simple, graduate of the Oenotria School and WSET holder. In the alcohol business for over 12 years.
Strategic partner of the exhibition in the wine sector
  • Association of Winegrowers and Winemakers of Russia
    AVVR is a federal self-regulatory organization uniting 230 members of the Association from 257 winegrowing and winemaking farms in Russia.
    Since its foundation, the Association has been promoting an active dialog between producers in the field of viticulture and winemaking, retail and wholesale distribution channels of wine products, consumers and authorities.
    Full list of the Association's activities on the official website.
Co-organizer of the round table
  • Simple Group of Companies
    Simple Group is one of the leading players in the import of wine, spirits and soft drinks in Russia, a national distributor and retailer with its own dynamically developing network of SimpleWine wine shops.
    its own dynamically developing network of SimpleWine wine shops. The company's portfolio includes more than 5,000 wines from 45 countries, a unique collection of spirits brands in every significant category, mineral water and natural juices, professional glass and accessories. For more than 30 years Simple has been introducing Russian residents to the world enogastronomic culture and developing educational projects.
    Read more on the official website.